Wind Creek & Betfred Join PA Sports Betting Market

Sportsbook operator Betfred has made its way into three U.S. Sportsbooks with Wind Creek Bethlehem Opening

The Wind Creek Bethlehem hotel and casino, located in Pennsylvania, entered the state’s burgeoning PA sports betting market this week. The property has opened its first sportsbook, operated by Betfred Sports, and can now welcome visitors to place wagers on their favorite sports and events. It marks the first venture into sports betting for Wind Creek Hospitality in the U.S., and the third for Betfred Sports USA. Betfred’s other sportsbooks include Saratoga Casino in Black Hawk, Colorado, and the Grand Falls Casino & Golf Resort in Larchwood, Iowa.

Betfred will provide its online and mobile sports betting app at a later date. This move comes at a perfect time. Earlier this week, Pennsylvania revealed a record handle of $525 million for October.

The Wind Creek retail sportsbook is located in the building, which used to be Buddy V’s Ristorante. The property contains 31 individual T.V.s, two modern top-quality video walls, eight self-service betting kiosks, and three-betting windows. Additionally, there are numerous viewing areas and a sports-themed pub for refreshments.

Bryan Bennett, chief operating officer of Betfred USA Sports, said the company is “extremely excited” about the partnership, adding that they “couldn’t be happier” with the sportsbook’s launch. Bennett also described Pennsylvania as a “massive sports betting market,” They aim to ensure Wind Creek Bethlehem is the go-to place for sports bettors.

Sportsbook Grand Opening set for Saturday

The sportsbook had a soft launch on Wednesday, but following permanent approval from the Pennsylvania Gaming Control Board, will hold an official unveiling on Saturday. Jay Dorris, President & CEO of Wind Creek Hospitality, said the sportsbook’s opening “provides yet another exciting gaming opportunity” for customers. Dorris believes this partnership with Betfred USA will mean players will have a “first-class sports betting” experience.

Betfred USA Sports has been making a splash across the country recently. The brand is a sportsbook sponsor of the Denver Broncos and has licenses to operate in Colorado, Iowa, and Pennsylvania, with Nevada soon to follow pending regulatory approval.

Wind Creek Hospitality sits on the Poarch Band of Creek Indians. Wind Creek manages all of the gaming facilities belonging to the tribe, including numerous casinos and properties located in Nevada. Furthermore, it also operates racetracks in Alabama and Florida.

Online Sports Betting not far Behind

Wind Creek received approval for a sports betting license in June. At the time, its general manager said it was expected Betfred’s digital operation would launch before the retail sportsbook opened. Ultimately it has not worked out that way.

A press release has revealed that the online sportsbook powered by Betfred Sports is expected “in the coming weeks.” Betfred is a well-established British-based sportsbook that created a U.S. subsidiary. It has more than 1,500 betting shops in Great Britain and is expanding its operations across the United States.

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