NJ Sportsbooks Set Another Record
New Jersey’s sports betting handle sets another record
New Jersey has quickly established itself as the hub of sports betting activity in the United States, and the numbers posted in September further emphasize the fact. The total sports betting handle recorded for September in the Garden State was $748.6 million, which marks a new industry record throughout the United States. New Jersey has now broken its own record, which was posted in August, with September’s numbers far exceeding those set in the summer.
The total sports betting handle increased by more than 12% in August, which led to these impressive figures last month. There is a wealth of excellent NJ sportsbooks and mobile apps which has helped fuel the growth.
The total sports betting handle for August was $667.9 million, which smashed the previous record. It was expected the state would continue to see growing figures in September, but a total increase of $80 million surpassed even the most optimistic of estimations.
Before New Jersey appeared on the scene and started to dominate the sports betting landscape, the gambling mecca of Nevada were the industry pacesetters. Nevada set a record in November 2019 after posting a sports betting handle of $614.1 million.
September is typically a fruitful month for sports betting as the NFL kicks off its season. Bettors were even more enthusiastic for the return of NFL this year as most people had gone without any betting options for over three months due to the Coronavirus pandemic. Even though games are taking place largely behind closed doors, it is still a welcome sight for most bettors to see the NFL in action once more.
There are even more options available for New Jersey bettors with the launch of Tipico. The company is the leading sportsbook operator in Germany and provides another major brand to add to the collection already available in the state.
Mobile Sports Betting Most Popular
The biggest factor in the impressive September numbers for New Jersey is the mobile sports betting industry. The Garden State allows customers to register for betting apps remotely, so people visit from New York and other neighboring states.
Mobile betting accounted for $678.7 million of the total handle for September, which also smashed a previous record. Mobile betting saw an 82% jump from September 2019 to September 2020. Additionally, New Jersey has recorded an increase of close to 20% in mobile sports betting revenue year-over-year.
When the sports betting industry launched in New Jersey, numerous operators were keen to get involved and made sure they had their platforms ready to go. Since then, sports betting has grown massively, and the state has continued to attract some major players in the sports betting business.
Even though overall gaming revenue dropped in New Jersey in September by 1%, sports betting numbers remain solid.
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