BetMGM to become Houston Astros sports betting partner
BetMGM signs deal to become Sports Betting Partner of Houston Astros
The BetMGM sportsbook announced on Monday that they had agreed to a deal to become the exclusive sports betting partner of Major League Baseball’s Houston Astros. This agreement marks the first BetMGM relationship in Texas.
BetMGM CEO Adam Greenblatt described the Houston Astros as a “monumental addition” to their portfolio of partnerships with professional sports teams across the US. Greenblatt added that the “organization’s passionate fan base will be key to the growth of BetMGM” across the South as the company looks for new ways to engage fans with “unique experiences” that stretch beyond the game.
Due to the terms of the agreement, BetMGM will have signage in and around Minute Maid Park, including a “permanent outfield wall sign” in addition to a “rotational promotional messaging behind home plate.”
Astros fans will also be able to participate in unique VIP experiences specifically for BetMGM customers. The Astros and BetMGM will offer special betting promotions for BetMGM customers in Louisiana.
Some of the experiences include:
- On-field access to watch batting practice
- Throw the first pitch
- Special getaways for away games
Giles Kibbe, Senior Vice President of the Counsel for the Astros, said that they are looking forward to the start of their partnership with BetMGM. Kibbe said that they “continue to strive for new ways to add to the fan experience,” and this partnership will offer another way for the Astros to engage with their supporters.
BetMGM is always looking for ways to expand its presence across the country. The company also remains committed to making responsible gaming education a key focus. The operator states they are “proud” to provide resources to help bettors play responsibly. One of the programs they offer is GameSense, which is developed and licensed to MGM Resorts and overseen by the British Columbia Lottery Corporation.
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